Sticky SNS

MySpace and Facebook are “sticky” because users typically enjoy their time on them. SNS are not necessarily informational or educational (they can be), but their essential purpose is recreational. Using SNS is a fun experience. Users can improve their pages/profiles to better reflect themselves. SNS give people a way to portray themselves, or an opportunity to develop an Internet persona. They provide users with a way to show their contacts and the world what they’re all about. Users can stay in contact with existing friends and make new online friends. Overall, SNS provide people with a pleasurable social outlet. SNS make it possible to socialize without having friends physically present or even on the phone. They don’t even require real-time interaction. SNS provide a meaningful and real way to connect with others. As social beings who are growing more and more accustomed to technological innovations, it’s only natural that we crave this type of attention and interaction.